Publisher Solutions
- Sales GTM – for web and app Publishers who focus on primarily on growth and audience development, we build and deploy an effective media sales go to market strategy
- Direct Sales – work with agencies and marketeers to attract direct upfront media investments.
- Programmatic direct/ programmatic guaranteed – Tech enabled media solutions combined with direct selling
- Programmatic Auction – yield optimization – work with multi partner bidding solutions to maximize revenue impact
Ad Operations
- Ad serving with google ad manager and other adservers – deploy and troubleshoot campaigns varying from basic to Highly complex
- Header bidding implementations – test and implement solutions like Prebid.js, App bidding, EBDA
- Billing – On time invoicing and analytics to reduce TAT for order to bill and collections.
- Quality assurance – In depth quality control services to minimize and eliminate errors, creating a smooth and consistent experience for advertisers
- Creative services – adaptations and last mile creative services to ensure 100% alignment with product specifications.
Process and Performance Improvement
- Our detailed and thorough process improvement methodologies have a direct and clear impact on revenue or cost savings.
- Meticulous execution combined with operational rigor is key to support a scalable business.
- We provide the expertise needed to diagnose, analyse, troubleshoot, improve and maintain high levels of delivery at steady state to make it BAU and imbibe it as part of high performance organizational culture.